Lifting Straps & Wraps Sellers Guide

Lifting Straps & Wraps Sellers Guide
Lifting straps, hooks, and wrist wraps are more than accessories, they’re essential tools for customers looking to push past grip limits and train with confidence. Whether it’s deadlifting, rowing, or high-volume pulling, Xpeed’s range is engineered to suit various lifting styles and strength goals.
This guide is built to help your team confidently recommend the right product and ensure your customers leave with gear that performs, not just fills a shelf.
Figure 8 Lifting Straps
Best for: Heavy lifters who want a locked-in grip
Designed for maximum security, Figure 8 straps fully anchor the lifter’s grip to the bar. Ideal for deadlifts, heavy pulls, or repetitive strength sets, they eliminate the need for grip readjustments, allowing your customers to stay focused on performance.
B2B Selling Points:
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35mm heavy-duty cotton webbing with neoprene for comfort
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Integrated anti-slip rubber weave for enhanced grip
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Reinforced double-stitching for long-term durability
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Helps reduce hand and forearm fatigue, improving training longevity
Who Should Use Them?
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Lifting Hooks
Best for: Quick setup and grip fatigue reduction during high-volume sets
For customers chasing reps over max loads, lifting hooks offer a fast, reliable grip solution without the strain on the hands. Ideal for exercises like pull-ups, deadlifts, and lat pulldowns, they’re a go-to for gym-goers who want simplicity, speed, and support.
B2B Selling Points:
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Comfortable neoprene wrist cuff helps prevent pressure points
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Adjustable reinforced strap for secure wrist positioning
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Wide 2.5" metal hooks provide a strong, stable hold
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Faster to use than traditional straps, ideal for PT clients or time-poor lifters
Who Should Use Them?
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Wrist Wraps
Best for: Stability during pressing and overhead movements
Wrist wraps are an essential support tool for strength athletes who prioritise joint protection over grip enhancement. Ideal for bench presses, overhead lifts and heavy push movements, they help reduce strain and improve wrist alignment under load.
B2B Selling Points:
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Thumb loop anchor strap ensures a consistent fit
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Durable cotton-elastic blend with velcro closure for adjustable tension
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Provides joint stability without limiting range of motion
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Suitable for a wide range of training styles including powerlifting cross-training and strongman
Who Should Use Them?
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Eye In Tail Lifting Straps
Best for: Versatile grip support with added traction
A staple in any serious lifter’s kit, these classic straps offer reliable grip enhancement without the full lock-in of Figure 8s. Designed for deadlifts, rows and heavy pulling movements, they strike the right balance between flexibility and support.
B2B Selling Points:
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40cm length allows for secure and adjustable wrap technique
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Neoprene padding adds comfort under load
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Anti-slip rubber weave integrated for consistent grip traction
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Double-stitched heavy-duty cotton webbing built for durability in high-use settings
Who Should Use Them?
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Pro Grip Lifting Straps
Best for: Adjustable grip security with added wrist support
Pro Grip straps are a step up from traditional designs offering both enhanced grip and a customised fit. With an added velcro strap and buckle they provide extra wrist stability without sacrificing speed or comfort. Ideal for intermediate to advanced lifters who want more control under load.
B2B Selling Points:
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33cm strap length provides flexible wrapping for most lifters
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Velcro strap and buckle system allows for a secure adjustable fit
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Neoprene padding ensures comfort across high-volume sets
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Anti-slip rubber weave enhances grip confidence during pulls
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Reinforced double-stitching ensures long-lasting durability
Who Should Use Them?
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Which One is Right for You?
Training Goal | Best Option |
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Maximum grip security | Figure 8 Lifting Straps |
Quick setup grip aid | Lifting Hooks |
Wrist support for presses | Wrist Wraps |
Balanced grip assistance | Eye In Tail Lifting Straps |
Adjustable grip security | Pro Grip Lifting Straps |
Understanding the differences between each strap and wrap allows your team to better guide customers toward gear that matches their training style. Whether they’re chasing heavy lifts, higher reps or joint stability, the right tool builds both performance and loyalty.
Support stronger sessions and smarter purchases with Xpeed.